Marketing a business is (hopefully) one of the most important things to you as a business owner or CEO. Its purpose is to enhance brand recognition, promote your business, and bridging the gap between your business and customers. But not…
They say fake it till you make it… But this isn’t the case in business. No matter the circumstances, you have to be real and have to create an experience that feels authentic. The impression people have of your brand…
“I don’t know what to do anymore, I’ve tried all approaches.” This was the 6th time I was hearing that similar complaint (in regards to marketing) in a span of three days, not to mention the ones from the last…
I’ll just say it right off the bat… I’m pretty darn good at marketing. And I became good at it by shamelessly stealing lessons along the way from marketers who are smarter than me. Today, I want to share a…
Thinking about how to ramp up your medical spa marketing? You may be leaning toward keeping your marketing in-house rather than hiring a company. While most business owners choose this route to keep costs lower, it might actually cost you…
If you find yourself searching “COVID-19 small business marketing”, trying to brainstorm ways to keep marketing your spa, this blog is for you. Just because non-essential businesses are closed doesn’t mean you can’t be working to nurture existing customers, gaining…